Winning Redesign of Abu Dhabi Art Logo

In 2023, Abu Dhabi Art put out an open call for students to propose redesigns of their iconic logo which respected the past while bringing new vitality to Abu Dhabi Art. Out of dozens of applicants which included teams of design students from other universities, our student Batool Al Tameemi (class of 2025) won the competition to reimagine their logo. With her creative combination of Arabic words, she brought a new emphasis to the Arab cultural heritage of Abu Dhabi Art while visually modernizing the logo itself. We look forward to the implementation of Al Tameemi’s design in the future.

From the designer: “This logo design blends the word "Abu Dhabi" with the Arabic term "fen" (art) resulting in a visual representation that encapsulates the beauty and artistic essence of both words. Drawing inspiration from the inherent charm of Abu Dhabi and its rich cultural heritage, the design fuses contemporary aesthetics with a profound appreciation for tradition. The curves and sweeping lines of the letter "noon" mimic the fluidity of a brush stroke, imparting a sense of artistic fluidity and creativity. This logo design transcends mere visuals; it encapsulates a powerful narrative, representing the amalgamation of tradition and contemporary vision. Both logos exude a sense of flexibility and contemporary aesthetics for the viewer, presenting a fresh and innovative departure from the current Abu Dhabi Art logo. as well as now the logo stands strong with its English's ally.”